Marketing

PR and Marketing Manager

London, United Kingdom   |   Full time

You will be working closely with our Head of Operations and be in charge of spearheading, coordinating and overseeing the Echobox PR and digital marketing strategy. You will develop and implement strategies across multiple channels (blog, social media, press) in order to ultimately generate leads and grow our client base. You will need a passion for making connections, the publishing industry and for achieving real results. You will be comfortable with analysing data and performing A/B testing in order to calculate and maximise the ROI on all our marketing channels. This role allows a high degree of creativity, autonomy and freedom to explore and experiment with various strategies and tools to drive growth, engage existing users, and turn Echobox into a well-known and respected brand within the publishing industry.

Responsibilities

  • Planning and coordinating a content marketing strategy: writing engaging blog posts, create infographics and valuable material for the Echobox client base
  • Working to develop a buzz around Echobox in the publishing and tech industries
  • Maintaining a presence on our social channels (Facebook, Twitter, LinkedIn) and leveraging trends
  • Build relationships with influencers, organise guest blog posts and features in other specialist publications
  • Make recommendations for and implement an SEO strategy

About Echobox

We are a fast-growing, research-driven company building an artificial intelligence that helps online publishers overcome the challenges they face every day. Using novel machine learning techniques, we are revolutionising the publishing industry and have a track record of building things that others have ruled out as impossible. Leading names from around the world rely on our product every day, including The Times, Le Monde, The Guardian, Vogue and many more.

Our team is our best asset. We work with extremely smart and talented individuals, who all enjoy a high degree of responsibility and independence in structuring their work. 

Do you think you have what it takes to be part of Echobox? We'd love to hear from you.


Requirements:


Academic Requirements

  • Minimum 2.1 degree (or equivalent) from a top tier university
  • Fluent written and spoken English

Required Skills and Experience

  • A passion and enthusiasm for PR, journalism, new innovations and making connections
  • Some experience in producing both written and graphic content and PR/marketing materials
  • A good understanding of basic statistics and data analysis
  • Familiarity with Excel or other basic data handling and analysis software
  • Familiarity with Adobe Creative Suite software or similar creative software packages
  • An ability and desire to learn new skills quickly
  • Willingness to adapt and switch between different aspects of the PR and marketing strategy
  • Ability and confidence to be a self-starter, pose new ideas, and engage with with key people within the publishing industry

Preferred Skills and Experience

  • Previous experience in B2B marketing
  • Proven track record of generating quality inbound leads and turning them into paying customers
  • Some experience with digital marketing and PR within the publishing sector

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